As we welcome 2025, it’s a perfect time to reflect on the incredible strides Kidztivity has made over the past year. 2024 was a year marked by growth, innovation, and impactful partnerships, all driven by our unwavering commitment to promoting physical activity among children and young people. Here’s a look back at some of our remarkable achievements and a glimpse into the exciting developments awaiting us in 2025.
2024 Highlights:
1. Expanded Our Training Offerings:
Under the leadership of the brilliant James Robertshaw and our expert team of Master Trainers, we delivered training across eight countries. We partnered with esteemed organisations such as BH Live, David Lloyd, Nuffield Health, Oxygen Activeplay, Sporting Equals, The Business Creative, Total Fitness, and Youth Sport Trust. These training courses have empowered professionals worldwide to enhance their skills and deliver exceptional children’s activities.
2. Successful Partnerships:
Our partnerships this year have been instrumental in delivering impactful solutions for businesses working with children and young people around the world. We supported the David Lloyd DL Kids team on multiple projects across their UK and European clubs, curated and launched Youth Sport Trust‘s new MultiSport Club for 11-13 year olds, expanded the Oxygen Holiday Club with Oxygen Activeplay to a wider age group and across more sites, developed an innovative software solution for the Massachusetts Youth Soccer Association, and partnered with MoveAhead to integrate advanced motion analysis technology into the children’s activity sector. And that’s just a few!
3. Launch of ‘Powered By’ Training Academies:
This year, we launched three ‘powered by’ training academies in partnership with Airparx, Fit-Tech, and Pebble. These academies have set new benchmarks for training excellence, providing comprehensive, cutting-edge training solutions tailored to the needs of children’s activity professionals. By equipping both businesses and practitioners with commercial support, innovative tools and first-class practical training, we’ve significantly advanced skills and set new standards across the children’s activity sector.
4. Growing Our Community:
Our ever-expanding community now includes over 1,000 children’s businesses and professionals from countries across the globe. This vibrant network continues to foster collaboration and innovation, support each other, grow together and is the platform for driving our mission of powering children’s activities worldwide.
5. Active Kids Theatre at Elevate 2024:
Partnering with Elevate, June 2024 saw us launch the first Active Kids Theatre, transforming an area of the Excel in London into a hub of innovation and insight. The event featured seven seminars and panels, exploring critical issues and exciting opportunities in children’s activities. This initiative provided a platform for industry leaders and passionate professionals to share knowledge and drive progress in the sector… and the positive feedback was mindblowing!
Looking Ahead to 2025:
1. We’re Expanding the Active Kids Theatre at Elevate:
Building on the success of 2024, we’re thrilled to announce an expanded partnership with Elevate for 2025. The Active Kids Theatre will double its capacity and extend its duration to a two-day event at the ExCeL in London on June 18th and 19th. This expansion reflects our commitment to promoting physical activity as a vital component of children’s development. Alongside our growth in the UK, Chris, our founder, will be delivering two seminars at the inaugural Elevate India exhibition in Mumbai on February 27th and 28th, showcasing our dedication to sharing knowledge and expertise on a global stage.
2. We’re Launching Kidztivity Connect:
Coming in Q1, we’re excited to introduce Kidztivity Connect, our groundbreaking digital training and community platform. This innovative platform will feature a digital-only version of our hugely popular Kids Activator Course and launch a new SEND course which has been without doubt our most requested training course over the past 12-months. Kidztivity Connect will revolutionise how children’s activity professionals access training and content, offering unparalleled flexibility and engagement.
3. We’re Focused on Dynamic Growth and New Horizons:
2025 is set to be a year of dynamic growth and new horizons for Kidztivity. We are launching new ‘powered by’ training academies and will announce working with a number of new partners across the UK and abroad. We’ve some exciting collaborations to announce with key brands across the sector, ad if that’s not enough… we’ll be launching something truly groundbreaking for frontline children’s activity deliverers this summer, further solidifying our role as the go-to ‘agency ecosystem’ for the children’s activity sector.
At Kidztivity, we envision a world where children’s activities are driven by innovation and collaboration, creating a positive and sustainable impact globally. We are grateful for the support of our community and look forward to another year of making a positive impact. Thank you for being a part of our journey, and here’s to a successful and inspiring 2025!
