Kidztivity founder Chris Sharman responds to ukactive’s new CYP strategy… 

As the founder of Kidztivity, I am excited to see ukactive’s new strategy, “The Next Generation,” which aims to invest in the future of children and young people’s physical activity levels. This strategy highlights the importance of making physical activity an integral part of young lives, and it aligns perfectly with Kidztivity’s mission to support organisations in promoting active lifestyles among children.

A Shared Vision

At Kidztivity, we have always believed in the transformative power of physical activity. Our work with top global brands and our commitment as a CIMSPA Training Provider reflect our dedication to raising the standards and accessibility of children’s activities. We are thrilled to see ukactive’s commitment to fostering a healthier, more active future for children across the UK.

Collaboration and Innovation

The strategy’s emphasis on collaboration with members, stakeholders, and communities resonates deeply with us. At Kidztivity, we prioritise co-creating engaging, age-appropriate activity products with children and young people. By working together, we can tackle disparities in activity levels and ensure that every child, regardless of background or ability, has the opportunity to lead a healthy and active life.

Supporting the Next Generation

The strategy’s ambitious goal to get one million more children active by 2030 is a challenge we are eager to support. Through our tailored training programs, consultancy services, and innovative activity products, Kidztivity is committed to contributing to this mission. We believe that by enhancing the quality and accessibility of physical activities, we can significantly improve the health, wellbeing, and future prospects of children nationwide.

Looking Ahead

As we move forward, Kidztivity is dedicated to aligning our efforts with ukactive’s strategic headlines, focusing on support, protection, and growth. We are excited to continue working with our community of over 1,000 children’s businesses and professionals to drive positive change and make a lasting impact on the lives of young people.

Together, we can create a happier, healthier, and more active future generation. Let’s embrace this opportunity to champion the importance of physical activity and work towards a brighter future for children and young people.